Michael's Supa IGA Leongatha picks up two prestigious IGA Retailer of the Year Awards
Michael's Supa IGA Leongatha was presented on July 19th 2011 with the Supa IGA Retailer of the Year Award and then went onto win the highly coveted IGA National Retailer of the Year Award,
at the annual IGA Retailer of the Year Awards held on the Gold Coast.
Store owner Michael Lorenz from Michael's Supa IGA Leongatha accepted the awards in front of over 1,000 IGA retailers from across the country who were there to celebrate the high level
of excellence achieved by IGA's retailers across Australia.
Michael's Supa IGA Leongatha was awarded the prestigious Supa IGA Retailer of the Year Award due their significant refurbishment of their Supermarket
which has dramatically improved the customer shopping experience.
The team's commitment to quality and price sets the store apart from its competitors, including their 'Locked Down Low Price' program and 200% fresh food guarantee.
The store also has offered a genuine and long standing commitment to supporting the local community including schools, charities and key beneficiaries of their Community Chest programs.
Store owner Michael Lorenz commented: "Receiving a Retailer of the Year Award is considered a great honour amongst our stores, with tough competition each year, so it is a
great achievement to win this award and we are delighted to be recognised for all our efforts. We would like to thank all our dedicated team for their hard work throughout the
year and we look forward to continue upholding the high standards that we are so proud of."
The IGA (Independent Grocers of Australia) awards judge a range of criteria including sales, profits, merchandising, customer service, living the brand values, culture and the
store's performance and offering. The awards process begins at state level with the most outstanding retailer in each category awarded as the leader of their state.
These contenders then compete at a national level, and the winner is honoured with the prestigious title of the Retailer of the Year in their particular category or department.
Silvestro Morabito, CEO of IGA Distribution, added: "Choosing the winners every year is increasingly challenging due to the constant improvement and innovation of our stores
so it is great to see our retailers and their teams working so hard to strive for excellence in their field.
"This year's winner clearly is doing things how the locals like it and has managed to drive high merchandising standards whilst at the same time competing head to head with Woolworths."
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